The personal website of Chris Coyier

War is never the solution

An email I got:

Chris please make a video on how to detect ad blocker software (Like ad block plus firefox extension) with JavaScript or PHP and do something to show ads because this days over 12 million internet user are using ad block plus and many other ad blocking software.

My response:

I think if people run an ad blocker they shouldn’t see any ads, that’s the point. It’s not them being rude, it’s them reacting to there being so many awful, overwhelming ads on websites. What would be rude is for front end developers to disrespect that wish and force ads anyway.

Starting a war of front end developers trying to fight ad blockers and ad blockers trying to fight front end developers isn’t the solution. The solution is for websites to be more tasteful with ads and so that users aren’t driven to ad blockers out of frustration.