The personal website of Chris Coyier

Unmasking The Most Viral Page On Facebook

From a recent Garbage Day by Ryan Broderick:

The one mystery we weren’t able to figure out is why any sane person working at Facebook would feel comfortable publishing a content report that admitted that the most viral publisher on its platform this year was a barely active drop-shipping scam page full of stolen video content run by an LLC that doesn’t even exist anymore.

Millions of people leaving millions of comments and it’s just weird rando algorithmic nonsense from a page that sells literal garbage. That’s like, not fine, right? That’s like “hey maybe we should fix this” territory, right?!