… we make it easy to migrate and difficult to leave. If you have a ton of data in your data center and you want to move it to AWS but you don’t want to send it over the internet, we’ll send an eighteen-wheeler to you filled with hard drives, plug it into your data center with a fiber optic cable, and then drive it across the country to us after loading it up with your data.
What? How do you do that?
We have a product called Snowmobile. It’s a gas-guzzling truck. There are no public pictures of the inside, but it’s pretty cool. It’s like a modular datacenter on wheels. And customers rightly expect that if they load a truck with all their data, they want security for that truck. So there’s an armed guard in it at all times.