I play in a local band. We’ve been playing together for years and years, and as an official band for a little less than one year. When we don’t have a steady gig, we just take whatever comes along assuming it is convenient for everyone and we’ve covered all the bases. What are the bases? This should be brick-in-the-face obvious for people who claim to be music professionals or promoters, but we seem to have problems with it all the time.
- When. The date is the most important thing, as we all keep calendars and plan our lives in advance like all other people.
- When. What time does this little gig of yours kick off?
- When. What time would you like us to be there to make sure everything goes smoothly. (Can you tell time is the most important thing?)
- Where. Where is this place, EXACTLY?
- What. What type of place is it? What kind of event is it?
- How much. How much are you offering, or, would you like us to bid?
- Do we need to bring our PA, or is there equipment already?
- Is there food/drink available? Is there a band allotment of said food, or a discount?
If I was drafting an email to send to a band, I would include all of this information AT THE VERY LEAST. I would likely include even more information, including a healthy ‘thank you’ for even reading it. While being information-rich, it wouldn’t ramble and would be well-formatted.
Here is an example of a more typical email we get:
I got a gig for you, do U want it or not?
-Blah Somebody McUseless